-
Essay / Business Anthropology as a Discipline - 587
History of Business Anthropology as a DisciplineBusiness anthropology is a practice or inquiry in the field of business that is based on knowledge or substantial methodology, anthropological epistemology or a mixture of these (Jordan, 89). In the early 20th century, as a discipline, business anthropology was reinvigorated and fully supported by business interests in America to become an experientially grounded social science capable of providing a scientific source of well-being. be social (Kuklick, 134). To some extent, as a result of this inspiration, the problem-solving and research interests of American business anthropologists focused primarily on manufacturing efficiency, and they were shaped by the customs and behaviors of other disciplines, for example industrial psychology, through the school of Human Relations. Additionally, after World War II, anthropological exploration of industries proved more intellectually independent and divided into several literary streams, alongside neo-Marxist methods and industrial....