Since the book's publication, McCandless has become a huge presence in Krakauer's life and writings. “Into the Wild” eventually earned a national bestseller ranking. The profits from his national bestseller undoubtedly benefited him as well. “Into the Wild” is often discussed and studied in high schools and colleges. The book became so popular with these educational institutions in part because of its controversial nature and transcendentalist overtones. Krakauer is able to provide his philosophy in the article stating his authority on all things.