Globalization is a term that we face every day. There are many different definitions of the term globalization. According to the Oxford Dictionary, globalization is “the process by which businesses or other organizations develop international influence or begin to operate on an international scale” (oxforddictionaries.com). We see it on television, in advertising, on websites and in magazines. Kevin Robins (1997) pointed out that the consequences of globalization are issues that we face in our daily, routine lives; when we go shopping, eat out, watch TV, or go to the movies (p. 118). McLuhan (1962) developed the term "global village" in the 1960s to express his belief that electronic communication would bring the world together because "the medium is the message." This essay aims to uncover the impact of technology and digital media on globalization and how they help shape today's world. There is a scary aspect to the rapid evolution of technology. When we look at software, it's clear that it controls almost everything that keeps our world afloat. Software controls the world economy, it controls missiles, and it also controls logistics. Software and technology are almost like an invisible glue that holds the globe together. This essay will focus on how far technology has come over the years, all the new types of media that have come into play, as well as the impact of these types of media on globalization. It will also focus heavily on the Internet and what comes with it; such as social media and digital media. There are two vectors that shape our world: technology and globalization. Technology helps us determine... middle of paper ......finish a text or email at the speed of light via a smartphone. We face globalization every day, and technology plays an important role in it. Smart phones are just the beginning, a smart phone has pretty much everything you need in a typical day for work in one small gadget, whereas decades ago you would have these items but it would be several different gadgets, taking up a lot of space. With the use of technologies such as social networking sites, our world is becoming a glocalized society. We see ourselves and the world through digital media and technologies such as Facebook. We tailor our Facebook page to what we want people to see, not who we really are. The evolution of technology and digital media over the past century has helped shape today's world with medicine, education, manufacturing, entertainment, travel, retail and social media..