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Essay / Marketing reportA. Marketing PlanWe want to design a simulator that will allow people of all levels to learn to drive in a very safe environment, using realistic driving simulators. We believe the current driver training system could be changed forever. Once you formulate this idea, the possibilities are practically endless. We could simply use these devices to create a large-scale driver education business implementing the machines to give people a semi-real feeling of driving before they even sit behind the wheel of a real automobile. We could also aim for a less involved strategy where we produce and sell the machines to businesses and even the general public to use for entertainment purposes. It wouldn't be the first of its kind; there are many video game simulators out there, but with the latest technology in video simulators as well as amusement park ride simulators combined for a very real experience, we think we would have found a real niche and could succeed.i) Industry analysis: the
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