Globalization has made the world a small global village thanks to the integration of global and cross-cutting markets. This has offered customers and users a wide choice of products and brands at reduced costs. However, this has also led to delicate and harmful exposure of the latter to the various unfair practices adopted by the producers. Say no to plagiarism. Get Custom Essay on “Why Violent Video Games Should Not Be Banned”?Get Original EssayIt is a generally recognized and appreciated fact in today's times that the presence of an Intellectual Property Rights (IPR) regime ) strong is an important prerequisite for the improvement and rise of the country's economic growth. It facilitates greater investment in research and development and provides ways to improve the quality of life of the country's population. IPRs not only protect and encourage businesses in the innovative and creative capacity of competitors and intellectual property rights holders who provide goods and services, but they also care about the interests of consumers of these goods and services , directly or indirectly. The existence of such rights is vital and necessary for the overall development of society. The areas of intellectual property most relevant to consumer protection are: trademarks, geographical indications and protection against unfair competition. These intellectual property rights help consumers purchase quality products and protect them from using substandard products that may pose health and safety risks. Thus, the proper operation and enforcement of intellectual property rights and their enforcement are very important to consumers. Furthermore, the fundamental principle is that the population of the country must be protected against unfair competition, that is, against any act of dishonest practice in commerce and business. Protection against unfair competition has been recognized as one of the main objectives of the intellectual property system. , which prohibits any act of competition contrary to honest practices in industrial or commercial matters, qualified as “unfair competition”. Acts of unfair competition not only harm competitors, who tend to lose customers and market share; but they also affect consumers, as they risk being misinformed and misled and tend to suffer economic and personal harm. Whatever form unfair competition takes, it is in the interest of the honest and legitimate entrepreneur, the consumer and the general public that they are warned and protected from it as early and as effectively as possible. a sample.Get a custom paper now from our expert writers.Get a custom essayFree and fair competition among businesses is considered the best way to satisfy supply and demand in the economy as well as to serve the interests consumers and the economy as a whole. . This accelerates and paves the way for innovation and productivity and leads to optimal allocation of resources in the economy; reduces costs and improves quality; while accelerating economic growth and development, hence an attempt to undertake a study of the above interfaces between IPR and the consumer protection sector in India..