When I was growing up, I never paid much attention to how advertisers used women specifically for housework ads. I started to notice how bad it was when I saw a few commercials in a row for different cleaning products and how each one contained a woman having fun cleaning. I know from personal experience that cleaning isn't that fun. After thinking about it more, I discovered that men were almost never designated as the ones who took care of children and pets or cleaned up after them, it was always the women. It actually really bothered me how women were portrayed more as housewives, as if they had no other roles or responsibilities. I decided to look for more and more advertisements and articles depicting women as more of a housewife and was able to find a few. . One of the articles I found was “Television: Where Men Work and Women Clean.” I found this article while doing similar research in other sources, and upon reading it found that it related quite well to my question about how women are represented more on a domestic level than men. men. Soraya Chemaly holds a master's degree. studies and has many accomplishments in life in addition to writing for the Huffington Post, making her a reliable source. Chemaly published this article on Role/Reboot to further inform people about how advertisements place women below men for many things like housework and employment. This was published in February 2012, when many commercials and shows were being made and becoming more and more sexist, which probably led her to write this article. In the article “TV: Where men work and women clean”, Soraya Chemaly begins by showing her readers how omnipresent sexist advertising is, even if you don't expect it. Chemaly speaks ...... middle of paper ...... section of men and women in television commercials. "The representation of men and women in television advertisements. Aberystwyth University, April 2002. Web. November 3, 2013. Naughton, Michael. The 'housewife' popularized in Advertisements. Rep. Andover Phillips Academy Web, November 4 2013. Naughton caught the attention of popular audiences and explained how women are portrayed as housewives Examples to show how domesticated women are It was mentioned several times that after seeing. ads like this, women began to believe it was true. Platt, Sarah. “Advertising Has Many Gender Stereotypes.” org/. Shrikhande, Vaishali. Thesis on “STEREOTYPING OF WOMEN IN TELEVISION ADVERTISING”, November 3.. 2013.