This is one of the main reasons why middlemen can still negotiate large commissions of 10-20% and sites like Alibaba.com are incredibly successful . Because the truth is, even if manufacturers market their products and intermediaries market their services, it is difficult. Shoppers are also having a hard time finding the products they really want, especially since they would like to purchase products made overseas in order to offer rarer items with better profit margins than items made domestically. country. Every end seller knows that the fewer intermediaries the better and that at a lower cost, they can pass on the savings to their consumers while maintaining good value for money.