The Art and Result of CommunicationCommunication is a two-way process or dialogue that involves the sender relaying a message, via a medium or channel of communication, to the recipient of the message. Two parties attempt to share meanings and relate to them in the same way; this way the communication will be successful. The end result of communication is that it must elicit a response and change behavior. The most important factor is that the sender communicates their ideas clearly and the receiver listens with understanding. We communicate daily with almost everyone around us. Messages can be sent to others through two means of communication, verbally and nonverbally. Most verbal communication occurs from one individual to another. This is true in a family, social or professional context. One-on-one verbal communication provides the greatest opportunity for accurate communication because immediate feedback from the recipient can indicate whether the message was understood correctly. However, communicating effectively involves much more than just accuracy. The goal of most communications is to influence the attitudes and behaviors of those we speak to. Since the human race is made up of billions of individuals, each with a different way of responding, no single approach is universally effective. It is therefore important to learn to express yourself precisely and in a way that will achieve the intended objective of the person you are speaking to. (Lewis & Slade 2000) The importance of non-verbal communication is evident in the fact that it is used in the majority of human communication. The fact that nonverbal communication is more important than any other form of communication is due to the emotional information it conveys, which is otherwise usually controlled or hidden. Thus, human beings base their feelings and emotional responses not so much on what another person says, but on what another person does. In fact, it is estimated that the impact of nonverbal communication on the meaning of a message can be as high as 93%. Both types of communication are important when a group works together. There are three things necessary to make a group: a common goal, at least three people, and influences and influence on others. When we all work together to achieve a desirable goal, we demonstrate interdependence.