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Essay / Customer Satisfaction Questionnaire - 804
Does not include responses or data CUSTOMER SATISFACTION SURVEY ON UNITED DIESEL PRODUCTS, SALES AND AFTER-SALES SERVICESObjectives:1. Establish the Overall Customer Satisfaction Index2. To know customer satisfaction on the product3. To know customer satisfaction on sales processes4. To know customer satisfaction on after-sales service aspects (greet the customer “Hello Sir” and say “I am --------- from AC Neilson, I understand you are involved in the industry of transportation and I am here to take your opinion on the vehicles you use and their service aspects” Give a pass for the respondent to think and continue like “can I take 20 minutes, sir.” If this is not the case, request a new appointment and meet on the appointment date). If you agree, continue….Client Name: Address: Contact Numbers: Mobile: ___________ Landline: _____________ (Strictly fill it out by getting a business card or ask the respondent and fill) 1) Marks of vehicles owned by the respondent (Please tick) (Ask if necessary)1 TATA BUS/PICK UP/TRUCK2 NISSAN TRUCKS3 RENAULT TRUCKS4 TATA DAEWOO TRUCKS5 MERCEDES TRUCKS6 VOLVO TRUCKS7 MAN TRUCKS8 SCANIA TRUCKS9 HINO TRUCKS10 IVECO TRUCKS (End the interview if the answer is “ NO” to questions 1 or 2 or 3 or 4. If “YES” to any of the answers, continue)2) Please rate the BRAND of vehicle based on its performance -On a scale of 1 to 10, 1 being the least good and 10 being the highest performance- (Circle)1 TATA BUS/PICK UP/TRUCK 1 2 3 4 5 6 7 8 9 102 NISSAN TRUCKS 1 2 3 4 5 6 7 8 9 103 RENAULT TRUCKS 1 2 3 4 5 6 7 8 9 104 TATA DAEWOO TRUCKS 1 2 3 4 5 6 7 8 9 105 MERCEDES TRUCKS 1 2 3 4 5 6 7 8 9 106 VOLVO TRUCKS 1 2 3 4 5 6 7 8 9 107 MAN TRUCKS 1 2 3 4 5 6 7 8 9 108 SCANIA TRUCKS 1 2 3 4 5 6 7 8 9 109 HINO TRUCKS 1 2 3 4 5 6 7 8 9 1010 IVECO TRUCKS 1 2 3 4 5 6 7 8 9 103) Among the available brands, please sort your preference according to its QUALITY/PRICE RATIO (Pl number up to number of brands available only, 1 being the most preferred and so on)1 TATA BUS/PICK UP/TRUCK2 NISSAN TRUCKS3 RENAULT TRUCKS4 TATA DAEWOO TRUCKS5 MERCEDES TRUCKS6 VOLVO TRUCKS7 MAN TRUCKS8 SCANIA TRUCKS9 HINO TRUCKS10 IVECO TRUCKS4) Would you recommend the following BRANDS to others?1 TATA BUS/PICK UP/TRUCK YES NO2 NISSAN TRUCKS YES NO3 RENAULT TRUCKS YES NO4 TATA DAEWOO TRUCKS YES NOIf “NO” for one of 1 to 4 points above, ask the reason, why (probe and record verbatim)5) Please rate your sales experience with the following distributor of respective brands - On a scale of 1 to 10, 1 being the least and 10 being the performance highest - (Circle) (Please end the interview if the respondent cannot remember the distributor of the brand of vehicles they own)1 UNITED DIESEL Tata/Renault/Nissan/Tata Daewoo 1 2 3 4 5 6 7 8 9 102 GARGHASH ENTERPRICES MERCEDES TRUCKS 1 2 3 4 5 6 7 8 9 103 FAMCO VOLVO TRUCKS 1 2 3 4 5 6 7 8 9 104 UNITED MOTORS MAN TRUCKS 1 2 3 4 5 6 7 8 9 105 AL SHRAWI EQUIP SCANIA TRUCKS 1 2 3 4 5 6 7 8 9 106 AL FUTTAIM MOTORS HINO TRUCKS 1 2 3 4 5 6 7 8 9 107 IVECO TRUCKS IVECO TRUCKS 1 2 3 4 5 6 7 8 9 10 (Mention: “Now I would like to ask specific questions about UNITED DIESEL's sales experience and continue the following) 6) Please rate the following on a 10 point scale, 1 being the least & 10 being the HIGHEST on the various stages of the sales process experienced with UNITED DIESEL sales staff?