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  • Essay / McDonald's Organization Chart - 648

    McDonald's Organization Chart Name: Institution: McDonald's Organization Chart McDonald's has used an organizational structure that incorporates both function and geographic location. Functionally, the diagram focused on job functions. For example, functions such as global supply chain development and franchising, human resources and finance have been assigned to executives. The company also applied a geographic structure, in its charter, in order to decentralize its operations. This allows it to adapt its business operations to the needs of different markets. In this regard, the organization chart presents leaders who have been put in charge of four different regions, considered essential to the functioning of the company. In each of these markets, local versions of departments such as finance and marketing are operated (Mcdonald's, 2013). The current organizational structure has many advantages for McDonald's Corporation. For improvement purposes, the organization should increase its use of geographic segments. In the recent past, the company has experienced slow to no growth. In this regard, the organization must adapt its product range to different markets. This will help capture the attention of different consumers. Using segment heads will be helpful in understanding different markets, thereby boosting the growth of the organization. Increased segmentation will allow executives to track market feedback directly from employees on the ground. This approach will also make it possible to respond more quickly to consumer needs. As a result, the organization will be able to maximize its sales opportunities. Various aspects of McDonald's...... middle of paper ......nt tool. It will keep track of the processes and the resulting consequences. The objective placed on functional managers is to ensure the adaptation of global strategies and processes to local markets. This will help increase the organization's market share in various markets, thereby enabling growth in unit sales and profits. This objective can be measured by analyzing the market share in the respective regions.ReferencesMcdonald's (2013). McDonald's Business Leadership :: AboutMcDonalds.com. [online] Retrieved from: http://www.aboutmcdonalds.com/mcd/our_company/leadership.html [Accessed: December 17, 2013]. South China Normal University (2013). Organizational chart at McDonald's. [e-book] Shanghai: available via: Google Scholar http://sfs.scnu.edu.cn/tblogs/chenxy/attachments/month_1112/p2011121145421.ppt [Accessed December 17 2013].