The History of ComicsComics: At the Beginning Modern comics, as we know them, began in Joseph Pulitzer's New York World on February 17 1895. The comic strip, drawn by Richard F. Outcault, was based on the life of Mickey Dugan, an Irish immigrant child in the city. Although the gang did not have a name, people nicknamed it "Yellow Kid" because the nightgown worn by Mickey Dugan was a projection of a yellow ink experiment carried out by the newspaper. Eventually, the strip became known as "Hogan's Alley." Soon, comic strips were recognized for their sales potential and were published in newspapers around the world. After the success of World, a competitor, William Randolph Herst of the New York Journal, hired Outcault to draw Hogan's Alley for Hearst's Journal. The World continued publication of the strip using a new artist, and both papers featured the "Yellow Kid". ". This led people to refer to both newspapers as yellow books. And as the battle between the press overlords became more intense, people started calling it yellow journalism, which is now synonymous with journalism too sensational. Although Outcault won the battle for the rights to the "Yellow Kid", mass marketing began. Soon products were being produced, even cigars, bearing the "yellow kid". , the comic book revolution began and comic strips were published everywhere, "Katzenjammer Kids", drawn by Rudolph Dirks in 1897, was one of the most popular and the first to regularly use speech bubbles. the dialogue. Outcault also continues to draw and begins a comic strip called "Buster Brown" which will be a link between the comic strip and the comic strip. Mass marketing continues and "Buster Brown" has his own shoe line (McHam. ). Until 1907, comic strips only appeared on Sundays. In 1907 the first daily comic strip appeared. Bud Fisher's "Mutt and Jeff" began publishing daily in the San Francisco Chronicle. Then, "Bringing up Father", in 1912, and soon many others, including: "Barney Google"; “Thimble Theater,” a precursor to “Popeye”; “Moon Mullins,” “Orphan Annie,” and “Andy Gump,” which was the first comic strip to tell a continuous story. Hearst ran comic strips in all of its newspapers and launched King Features, a syndication service, to deliver comic strips to its and other newspapers. King Features continues its syndication today with companies such as Universal Press Syndicate in Kansas City, Kansas..