Women showed their skills and ability to work, changing their role in society. “Women were hired for traditionally male jobs” (“Business Women”). After being hired for men's jobs, women were portrayed differently and not like the average housewife. In 1944, women spoke about the fact that they were not getting equal pay for equal work and did not need to improve their working conditions ("Women in Society"). This included establishing child care services for working mothers. This prepared women to be more aggressive and demanding so that society would accept them and they could continue in these non-traditional roles after the war ("Women in Society"). Work made women more demanding and they rose again. It took convincing for women to join the job market. The concept of working women was encouraged and promoted during the war because employment was necessary. Rosie the Riveter was also an image maker and type of role model for women (“Women in Society”). Women were comfortable as housewives before the demand for labor, but things had to change. Women's perspective has changed from staying at home and taking care of the household to no longer wanting to be known as housewives. “They demanded participation in public space and refused to accept the restrictions of traditional gender roles” (“Women in Society”). Women wanted to participate more in the community and contribute more to the country. Not only did they want to participate more in society, but they also wanted to be seen as equals to men in society. In 1944, women spoke out about not getting equal pay for equal work and demanded that their working conditions improve. This included establishing child care services for working mothers. This prepared women to be more aggressive and more demanding for society to accept them and to continue in these non-traditional roles after the war ("Women in Society"). After witnessing how they were able