If you are a regular user of popular Internet services such as Skype, Whatsapp or Netflix, you should know that you are an avid user of Over the Top technology (OTT). As defined, OTT is the technology that leverages the Internet to deliver audio, video, and other services to end users and works "on top of" your service provider's network services. It refers to all third-party services that users access through their smartphone and which are outside the control of the network operator. OTT is beneficial for businesses as well as citizens as it allows them to communicate with each other for a pittance or absolutely free. sometimes costly, and thus continue to strengthen their professional and personal relationships. Additionally, OTT apps often offer attractive features that are otherwise rare from the mobile carrier. How does it work? Over The Time Telecommunications uses the open Internet over unmanaged networks and transports content using regular Internet data protocols. It frees the service operator from paying the cost of the desired network infrastructure for providing the service. Instead, it invests in ensuring the best possible UX required for Adaptive Bitrate (ABR) and Content Delivery Network (CDN), the two main technical components of the building when it comes to OTT delivery effective. While ABR is used to deliver videos securely and smoothly across multiple networks, CDNs are used to deliver content to various browsers, set-top boxes, mobile devices, etc. quickly and cost-effectively. How is this different? Unlike other services such as IPTV, OTT uses a public Internet network to distribute the content and is independent of any dedicated network or ...... middle of paper ...... ication as they are constrained to support heavy loads. losses due to the free availability of communication services for users. Additionally, as users expect a profusion of services like photo sharing, video chat, calling, etc., free via OTT and a constant SMS messaging market, it would be interesting to see how the OTT ecosystem will behave in the future and maintain its consumption. status driven.Finoit is a well-known IT service provider who prefers to stay updated with the latest trends in the world of technology. It has provided social media and messaging applications for various platforms including Android and iOS and is fully capable of developing bespoke applications that could meet specific client needs. Feel free to browse the Finoit website to know all our services in detail or avail any of our cost-effective app development services.